︎ Digital Product Design
︎ Brand Identity
︎ Environmental Graphics
︎ Campaign

Product, Brand identity, environmental graphics and cross-platform campaign activations for Lycored, a leader in the research and development of carotenoid-based wellness products.

Lycored, needed a brand identity system that could scale globally across their offices, events, and digital communications. With their background in farming and research, the brand is rooted equally in both science and nature and needed an identity system that reflected that sentiment.

The rebranding process highlighted the beauty of Lycored’s leading technology and scientific breakthroughs via a simple, more cohesive system that would set its products apart within it’s category.